Instagram Automation

Automate Instagram DMs Without Losing the Personal Touch

Automate Instagram DM replies, story-reply automation, and comment-to-DM with 12Bot. Reply instantly, qualify leads, and route sales-ready chats to your team.

Instagram interest disappears fast

A story reply or comment is a moment of interest that fades within minutes if nobody responds. Manually checking DMs between posts means missed follow-ups and customers who move on to a competitor’s page.

From DM to customer

01

Story reply / comment / DM

Part of the 12BOT workflow for this campaign.

02

Auto-reply or comment-to-DM

Part of the 12BOT workflow for this campaign.

03

AI qualification

Part of the 12BOT workflow for this campaign.

04

Human agent

Part of the 12BOT workflow for this campaign.

05

CRM record

Part of the 12BOT workflow for this campaign.

06

Sale

Part of the 12BOT workflow for this campaign.

What you can automate on Instagram

Instant DM replies

Answer common questions the moment someone messages your Instagram business account.

Story-reply automation

Turn replies to your Stories into an automated conversation flow.

Comment-to-DM

Convert public comments into private conversations without manual copy-paste.

Lead qualification

Collect budget, intent, and contact info before a human agent takes over.

Unified inbox

Instagram, WhatsApp, and Facebook conversations managed from one shared workspace.

See Instagram automation in the product

Stop Wasting Ad Spend

Brands running Instagram campaigns use 12Bot so every story reply and comment gets a first response in seconds, not the next time someone checks the app.

Got questions?

We Have Answers

Objections we hear on this campaign.

Yes. Story replies can trigger an automated flow, turning a moment of interest into a conversation.

Start a 7-day free trial

Automate Instagram DM replies, story-reply automation, and comment-to-DM with 12Bot. Reply instantly, qualify leads, and route sales-ready chats to your team.

No credit card required to begin.