Know Which Ads Bring Real Customers
Stop guessing. 12Bot records the campaign, ad and headline behind every click-to-WhatsApp conversation, so ad spend connects to actual leads.
The problem
Clicks are not customers
You spend on ads but cannot say which ad produced which customer. Budget decisions end up based on clicks, not conversations.
Attribution built into the chat
Automatic capture
When a first message comes from a click-to-WhatsApp ad, the ad details are saved silently.
Multi-touch history
Keep every ad interaction per customer, not just the first.
Automatic tagging
Conversations and leads are tagged with the platform and campaign.
Context for your agents
Agents see "this came from the Eid campaign" before they reply.
Dashboard breakdown
Conversations by ad platform and top campaigns at a glance.
How it works
Run click-to-WhatsApp ads
As you do today on Facebook or Instagram.
Customer clicks and messages
12Bot records the ad details on the conversation.
See the results
The dashboard shows conversations by platform and top campaigns.
Real-world example
A furniture store compares two campaigns
"Sofa Sale" brought 180 conversations and 40 leads; "Bedroom Bundle" brought 90 conversations and 5 leads. The store shifts budget accordingly.
Business benefits
- Marketing budget decisions based on real conversations
- Sales team sees the ad context before replying
Who it's for
- Any business running Facebook or Instagram click-to-WhatsApp ads
We Have Answers
Common questions about ads attribution.
Facebook and Instagram click-to-WhatsApp ads.
Works great with
Try Ads Attribution today
See which Facebook and Instagram ad brought in each conversation and lead.
No credit card required to begin.
